Reimagining the current food system – Sow Fresh

Reimagining the current food system

There are four stages of how we fuel ourselves through food:

  1. how you feel before you eat 
  2. how you feel whilst eating
  3. how you feel right after eating
  4. how you feel in years to come

The industrialised food system we’re all currently living in seems to be purely focused on stages 1 and 2; flavour and calories as fast as possible, pumping fat, sugar and salt to satisfy the brain for the short term. The health and wellbeing of people and the planet disregarded.

Recently, it seems there’s two routes we are all led down for nutrition, either: slow, expensive & fresh, OR quick, affordable & accessible. Convenience is often paired with food that is processed, unhealthy and lacking in nutritional value. This is a major influence on the epidemic of obesity, diabetes and other serious, but very preventable, health problems. We believe there's definitely room for improvement.

We want to empower everyone to really value and enjoy their food, growing a little bit more of their own, to feel good across all four stages. No need to crawl to the couch or complain about a ‘food coma’, but  build health for future years. We recommend starting small, (literally) with microgreens, for easy and fast growing highly nutritious greens to supplement your diet.

Great food is more than just ingredients, and we’ve all probably heard of the term ‘eating with our eyes’; food tastes better if it’s presented well. It's an experience that excites the senses. Whether it's the crisp scent of herbs in the air or the bright colours of ripe produce at our fingertips, we feel like we can taste every bite before it even hits our lips. 

See how we’ve been upping our garnish game @sowfreshofficial on Instagram or Facebook.

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Happy growers

Don’t fancy going outside to grow your own yummy goodies? No problem! I have the perfect solution...microgreens...I love microgreens because they germinate and grow quickly and can sit on your windowsill or kitchen worktop meaning they are easily accessible so you can just chop away at them with your scissors and add them to your dinner 😋 .


Microgreens what’s not to love? Quick and easy to grow and highly nutritious...The whole kit is really easy to use with clear step by step instructions and pre measured coir and seed packs...I would happily purchase to get loved ones growing at home 💚 .


Stunning microgreen kit from @sowfreshofficial. I am absolutely thrilled with the quality of this kit, the tubs are recycled plastic and dishwasher safe, it isn’t grown in soil but coir which is a byproduct of coconuts, this alone makes for excellent composting material once your microgreens have grown 🌱 ...I adore the wooden box design.


Micropinks!!!...I am officially in love with microgreens (pinks)...It amazes me that something so small and beautiful can pack such a nutritious punch!


I am particularly impressed with this company and its continuing prompt support . They have many more advanced kits for those wanting to go further with Microgreen growing. If you're new to Microgreens, I highly recommend this product and hope they continue to do well.


I really like the quality of the box and black tubs, how the amount of seeds and coir is measured out makes things very easy and the instructions are very clear. The kit is nice and compact too to fit on windowsills.


I purchased the Chomper, (Excellent Quality) and continue to have great success with all seeds. Richard was extremely helpful, pointing me in the right direction. I am certainly going to be buying from this company for a long time to come. Thank you for getting me started on micro greens.